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2 min readHow to Get into the Freelancing Photography Business
Freelancing is the new focus for most of the workforce. More people are of the idea that freelancing presents better chances for them to make more money than they could through regular employment. It also presents other advantages, such as a flexible schedule, the selection of clients, to name a few. There is evidence that more people shall end up in freelancing jobs than in regular employment ones. There is however a major setback with freelancing. It needs you to come up with a client list that shall sustain it. This is especially the case for creative freelancers such as photographers and artists. Art being a matter of taste makes its financial gains unpredictable. Here are a few things you can do to make freelance photography work. These are what will make you a celebrity photographer in no time.
You should find some regularly paying freelancing work to do. There are photography sites you can turn to. They normally pay those who add to their stock. This shall be your source of income when the jobs become scarce.
You then need to collaborate with the local news and other publications. These places may need a photographer from time to time. If they have to cover a large event, they get extra photographers for such. Some have done away with their regular photographers. You therefore need to make their editors your friends. It may come a time when they need extra photos for an article, or to fill up their pages. You should be the one they turn to when such a need arises.
You need to then come up with a niche for yourself. It pays to be memorable. This is how you get your clients to refer their friends and family whenever there is a need for a photographer. For them to mention you, you have to bring something extra. You can, for instance, become proficient in portrait photography, or professional headshots.
Your online content also needs to be on point. There is a direct relationship between your career success and the kind of site you have. You should thus make a point of creating a site that advertises your best work. There is a need for consistent updates. Your social media presence should not be left behind. You need to interact with your clients actively.
It is also important that you enjoy what you do. You need to make it work in terms of how much you get out of it, and who much you put into it. You can only do it if it pays the bills. You need it to also excite you.
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